Where Intuitive Insight Meets Intelligent Strategy
Hi, I’m Matt Waters, the founder of Insightful Messaging — where intuitive insight meets intelligent strategy.
I help practitioners clarify their message so their ideal clients can actually find them.
But here's the thing: I didn't start out as a "messaging person."
For over two decades, I've moved between worlds most people see as separate: business strategy and consciousness work. Marketing formulas and energetic alignment. Left-brain clarity and right-brain insight.
Most people live in one camp or the other. I've spent years mastering both.
And that's exactly why I understand your struggle.
You've probably experienced it yourself...
You do deep, transformational work. Work that doesn't fit neatly into a tagline. Work that requires trust, nuance, and real understanding.
But when it comes to your website? The words just... don't land.
Maybe you've tried explaining what you do, and it comes out sounding either too vague ("I help people transform their lives") or too complicated (three paragraphs later and they're still confused).
Or maybe you hired someone to "make it look nice," but the message isn't you. It feels flat, generic, or like it's trying too hard.
Here's what I know: The practitioners doing the most meaningful work often struggle the most to communicate it clearly.
Not because the work isn't valuable.
But because translating depth into clarity is its own skill—and most people trying to help you don't understand both sides of the equation.
I bridge the intuitive and the analytical because I've lived in both worlds. Not as a gimmick, but as the natural result of being a Manifesting Generator who's genuinely curious about how things work at every level.
On one side of my work, I help people delete blocks from their consciousness—clearing what's in the way so they can move forward freely. (That's a whole other website and offering, but it's deeply connected to why I understand your work.)
On the other side, I help practitioners like you get clear on their message ... so the depth of what you do actually comes through in your words, and your ideal clients can recognize themselves in what you're saying.
Most messaging experts are either:
Too strategic (all conversion tactics, no soul—your work feels hollow)
Too abstract (beautiful language that doesn't actually convert anyone)
I bring both. The intuitive insight to understand what you're really trying to say... and the strategic clarity to make sure it lands.
That's the difference.
This isn't about "fixing" yourself or your business.
You're not broken. Your work isn't unclear because you're doing it wrong.
It's about alignment. Finding the language that finally matches the depth of what you do. Without watering it down, making it generic, or sounding like everyone else in your field.
When your message is aligned, everything shifts:
Your ideal clients feel seen the moment they land on your site
You stop attracting wrong-fit inquiries and start connecting with people who actually get it
You finally feel confident sharing your website (instead of apologizing for it or explaining what you "really meant")
And here's the truth: Most people overcomplicate this.
They think they need a full rebrand, a new website, or months of work...
What you actually need is fresh eyes, strategic insight, and practical clarity—fast.
That's exactly what the Power Hour gives you.
Here's what most people get wrong about messaging:
They think it's about finding the "perfect words."
It's not.
It's about seeing where the disconnect is ... between what you think you're saying, and what your audience is actually hearing.
Most practitioners are so close to their own work that they can't see the gaps. The places where assumptions are made. The jargon that feels normal to you but means nothing to your ideal client. The parts where your message loses people without you even realizing it.
You need someone who can:
See your message from the outside (like your ideal client would)
Understand your work from the inside (so they get what you're actually trying to communicate)
Bridge that gap strategically (with language that honours your depth and converts)
That's what I do. And that's why the Power Hour works.
I bring both sides to the table: intuitive awareness that can sense where your message is misaligned or disconnected ... and strategic clarity that knows exactly how to fix it.
In a Power Hour, we don't just talk about theory or give you vague advice.
We go deep on your homepage, identify what's actually happening (and what's missing), and walk away with tangible improvements you can implement immediately.
You'll get:
Fresh perspective on where your message is losing people
Rewritten headline and sub headline examples that actually connect
Strategic insight into how your ideal client is reading your page (and what they're really looking for)
Practical quick wins you can act on this week
A full recording and a detailed written report with quick wins you can implement right away
This isn't a surface-level review. It's a deep strategic session that shifts how you think about your messaging ... and gives you the clarity to move forward with confidence.
So what's next?
If you're reading this and thinking, "Yes, I need someone who actually understands both sides of this," then you're exactly who this is for.
You're ready if:
You know your work is valuable, but your website isn't doing it justice
You're tired of trying to "figure it out yourself" and want strategic guidance from someone who gets it
You want actionable clarity fast. Not a 6-month project or vague advice
You're ready to finally feel confident sharing your website (instead of cringing every time someone asks for your link)
Here's the truth: Your message doesn't need to be perfect.
It just needs to be clear, aligned, and connected to the people you're meant to serve.
And that's exactly what we'll create together.
Book your Power Hour and let's get started.
£77 / USD $100 (approx.)
60 minutes. Fresh eyes. Real clarity.